Weight loss powered by GLP-1: clinically backed and personally guided
About the client
The Problem
Weight-loss programs often struggle with retention and patient engagement. Fridays came to Light-it with one goal: build a custom patient portal that made the patient experience seamless.
The
Solution
40%
The Solution
Friday approached Light-it as they needed a custom portal to enhance their patient experience.
Light-it designed and developed a custom platform that lets patients book and join virtual consultations, request prescriptions, and track their medication history, all while staying connected to care teams. Beyond the clinical workflows, we built in messaging, community, and coaching spaces to keep patients motivated and supported long term.
The Process
Design played a central role throughout the entire project. It was essential that the new platform not only embodied Friday’s brand and mission but also felt intuitive and personalized for each patient. We followed an iterative, hands-on process, strategizing, sketching, testing, and refining, until we landed on a wireframe that balanced form and function. Every decision was guided by usability, flexibility, and a consistent visual language.
With design in place, our development team brought the platform to life, working closely with Friday’s team at every step. We transformed early concepts into polished mockups and interactive prototypes to validate the user experience early on. From there, we built the MVP and stress-tested it in real-world conditions, continuously refining it through tight development cycles and rigorous QA. The result: a stable, scalable product that meets Friday’s needs today and allows growth.
Everything you need to achieve lasting result
Available on both mobile and desktop, the platform gives patients access to personalized coaching, medical support, and a welcoming community anytime, anywhere.
Making your journey easy and smooth
The platform connects users with licensed healthcare providers for personalized, one-on-one guidance tailored to their unique goals and needs. If medication is appropriate, prescriptions are easy to access and delivered directly to the user’s door. One monthly price covers everything
A consult one tap away
Need a quick consult? With just a few taps, the user can schedule a video visit with their provider through the platform. Just care, when and where they need it.
User-centric approach to care
The platform centralizes everything in one place, allowing users to manage their data, billing, and consultations, handle purchases, book 1:1 or group coaching sessions, and access a trusted hub of information. This was possible by integrating Healthie, Open Loop, and Stripe and adding thoughtful customizations .
Tech Stack
& Integrations
About working with us
Why it matters
Friday’s Health exists to address a critical gap in healthcare: accessible, evidence-based treatment for obesity as a chronic metabolic condition.
Co-founded by a physician and a dentist, the platform was built on the belief that obesity care should be rooted in science, free of stigma, and available to anyone who needs it, no matter where they live.
By combining medical treatment, behavioral coaching, and community support, and technology, Friday’s Health is not just treating a condition, it’s improving long-term health outcomes, and making care more human.
“Light-it significantly improved efficiency for us as a business, and our solution has become unrecognizable in the best way... What aspects of the UX and UI are better now? The easier question is what aspects of the user interface aren’t better now.”
