Purpose

Purpose

We trust that, with strategy and technology, we have the potential to create products that truly benefit both our clients and their users by positively impacting their lives. We pursue to add real value to people and their environment as a whole with innovation.

Mission

We're convinced that technology is a democratizing tool full of possibilities from which everyone worldwide can profit from. We're committed to making our contribution by encouraging and inspiring innovation in the daily lives of our collaborators, clients, and their users.

Values

Innovation

Thinking outside the box and creativity is in our DNA; everyone in the team is a problem-solver no matter their role. We try to take every product we work on to the next level.

Causing an impact

We find fulfillment in impacting people's lives positively. We focus on creating products that truly add value to users by being tech-friendly, intuitive, and accessible.
Technology has no limits, and we're happy to improve even a tiny part of the users' life.

Ownership

Within the team and clients, we work horizontally and collaboratively towards the same goal. For us, in solid teams, everyone has genuine leadership and ownership of the product, clearly delimited by the role.

Adaptability

We understand that each challenge and person must be addressed with flexibility and versatility. Rigid and highly structured organizations tend to fail because project's needs vary and evolve. Instead, we try being truly empathetic and strategical to understand how to approach a project, client, or collaborator.

Continuous improvement

We seek excellence, and we conceive it as a horizon that's always there; this means there's always room for growth. Working in agile frameworks helps us be constantly in motion, endeavoring for "more" and "better".

We're on the Right Track With a Project if:

During the product discovery phase

  • We took into account the needs and interests of our client, its users, and the general welfare.
  • We evaluated all possible technological alternatives and chose the stack that meets the product fitly, taking into account time, resources, security, usability, scalability, and maintainability.
  • We optimized our client's resources without forsaking quality.
  • Before starting with the development phase, the whole team had an integral and clear view of the project.

During the design & development phase

  • The team gathered has synergy, and everyone is driven by the success of the project and personal growth.
  • The project was managed agilely.
  • Every decision made was thought consciously and taken for the sake of the project.
  • We developed following the best practices and seeking top code quality.
  • Look and feel is wise: simple to understand but creative enough to excite and engage.
  • We audited and tested the code's performance.

During launch

  • The product successfully works and is usable, accessible, reliable and friendly.
  • We defined and kept track of metrics to discover opportunities and threats.
  • Our client is happy with the team's work, and his project is meeting its objectives and is working towards increasing growth even more.
  • We continuously review the product and explore innovative ways of improving it.

During the whole process

  • We communicated smoothly with the client during the entire process and are on the same page about expectations, requirements, methodologies, and objectives.
  • We're always open to conversation with our clients and are completely transparent with our workflows and progress.
  • We've requested feedback and took it seriously to make improvements.

Other chapters

Introduction

Purpose

Methodologies & Frameworks

Light-it Team

Engaging with our Ecosystem

Our Skills

Back to playbook