Product Strategy
We help our clients puzzle out the product's specifics
based on user & market research.
We’ll discover and validate what value we’ll deliver to users,
and the technical and legal challenges to address in a healthcare
application, to prepare the ground for the UX/UI design
and product development.
The process
PRODUCT Discovery
We’ll discover your target audience, value proposition, and legal challenges. We’ll be tackling your problem, business model, target audience, and market. Our team will design an action plan made specifically for your project.
Benchmarking
User personas
Journey mapping
User stories
Roadmapping
User & stakeholder interviews
TECHNICAL DISCOVERY
We’ll evaluate feasibility, technical challenges, systems architecture, and integrations. We’ll assess your current stack, or research, and recommend the ideal technologies, third-party providers, and architecture for your project.
Solution map
Technical challenges validation
Build vs Buy
Technical specifications
Product development estimation
DESIGN DISCOVERY
We’ll put your users at the center of the design process to build a prototype... and test it!
User flows
Wireframes and mockups
Prototyping
User interviews
Why Product Strategy
Without a solid Product Strategy, projects can be a drift, lacking
direction and purpose. It's like attempting to build a house without
a blueprint — challenging and uncertain.
Product Strategy serves as the crucial roadmap, addressing the core challenges, understanding user needs, and defining a clear action plan.
This initial stage lays a strong foundation for success by
embracing the LEAN mindset and Design Thinking.
Frequently Asked Questions
Learn everything about us and the way we work
- End-to-End Product Development: including product strategy, UX/UI design, software development, and integrations. You can hire Light-it for the whole process, or just for one of this specific services.
- Staff Augmentation: we can augment your tech team with our talent.
- Emerging Technologies: we can help you discover and implement new technologies like Generative AI and VR to your product.
- 100% personalized. At Light-it, we work as partners, and our goal will be to provide the best service according to your needs.
- Our technology and healthcare expertise will allow us to understand your business and help you make decisions in every aspect of your project, from product, to tech stack, we have you covered!
- Once we have a clear understanding of your needs, we will assemble a team that fits the requirements.
Yes, we can provide reference contacts from previous clients during sales processes.
Yes. We currently work exclusively for the healthcare industry.
Contact us and we’ll refer you to one of our awesome partners.
We’ll set a timeline that fits your requirements. On our end, it can take up to two-weeks to put the team together.
Yes. We’re used to working with startups and know that needs and priorities change. If that happens, let’s talk and see how we can adapt to your new situation.
We can start working on your project at any stage. Whether you are in need of product discovery, UX UI design, or development, we can help you!
Yes. We will likely start with a code review to assess the quality of the code, to then continue building on top of what you have.
Of course! We’ll help you scope the project during the sales process, and the product strategy phase.
- We have a shared slack channel between our team and yours.
- You’ll have access to the Jira board with the progress for each sprint.
- You’re invited to the sprint plannings, reviews, and daily meetings, in case you want to join!
- You’ll have recurring meetings with an account manager.
Our HQ are in Montevideo, Uruguay (UTC-3) and we have an office in Buenos Aires, Argentina (UTC-3). Do you want to visit us in Uruguay? Check out our guide!
We involve Quality Engineers in all of our projects to test and ensure the best quality possible for all use cases. They conduct thorough testing and follow industry best practices to make sure our products work well and provide a great user experience.
Once the development of your software is finished, you’ll have complete ownership of the product.
Yes, we offer maintenance services if required.
Yes. In the contracts you’ll have a set notice-period to cancel the project.
- We work with Time and Materials contracts, meaning we will charge per hour per professional.
- We will estimate the number of hours based on your scope, during the sales process.
- If you need a different type of contract liked fixed price, please feel free to schedule a consultation.
- You can get a quote for your project here.
We’re open to discuss projects from all sizes as long as we trust our client’s mission.
At Light-it, we work with estimated timelines that allow flexibility for adjustments based on evolving needs or potential challenges. If the project progresses faster than expected, we can incorporate additional scope to enhance the initial plan. If it takes longer, we will maintain clear communication with the client to address any issues and collaboratively determine the focus for the next iteration, ensuring transparency and alignment throughout the process.
Our team follows strict HIPAA Guidelines to ensure privacy and security of PHI. Feel free to contact us to receive a copy of our guideline.
Our team is trained in HIPAA Compliance, PIPAA Compliance, SOC2 Compliance, and ISO.
- Yes, we can sign BAAs.
- We work on existing / legacy applications. Usually, we begin with a code audit to evaluate the code’s quality, and plan a development roadmap.
- Yes. Our HIPAA Policy includes guidelines, background checks for all of our employees, trainings, and more. Contact us to learn more.
- We can also adapt our HIPAA Policy and proceses to our clients if needed.
Yes.
Yes! We have partnership programs with third-party providers, products, and agency. Check our partnership site and contact us to collaborate.
