Marketing Why Marketing in Healthcare is a Must A strong marketing strategy boosts visibility, drives engagement, and improves patient experiences. Read this blog to elevate your healthcare brand and reach more patients!
Growth Hacking Optimizing Your Digital Health Site for Better Patient Acquisition It's key to build digital health products and advertising with usability and growth marketing in mind. Our partners from Accelerated Digital Media jumped into our blog to teach us what we need to know to succeed in this mission.
Growth Hacking 16 best practices of Conversion Rate Optimization (CRO) Learn how to optimize your web, increase the number of clicks on your CTAs, and maximize leads.
Digital Product 3 Main Pillars to Consider Before Creating a Healthcare App Understand the basic aspects of building a healthcare app to have a smooth development process. Explanation, examples, and tips.
Digital Product Healthcare Digitization: Top KPIs for your Digital Health Product Understand how technology transformed healthcare, the companies ruling the healthcare industry, insights on healthcare tech jobs and the top KPIs for your digital health product.
UX/UI Design Smart Illustration Library | Innovating in Brand Identity Discover the journey of how we created a Smart Illustration Library for Light-it, a tool that allows our team to easily build diverse shots within brand guidelines, with no need to illustrate.
Behavioral Economics Boost Conversions with Behavioral Science. P2: Social Proof Social proof is a powerful marketing tactic that helps customers make confident decisions. Discover the logic behind this strategy, the different versions of social proof, and how to apply them in your business.
Behavioral Economics Boost Conversions with Behavioral Science. P1: Scarcity In this collection, I'll share some behavioral science insights that might help boost your conversions and improve UX. In this post: Scarcity
MVP Web App vs Mobile App: Which Should I Build? Mobile Apps vs. Web Apps battle is on! Which one is better for your MVP? What factors should you consider when deciding? What about costs and time? The answer to all of these questions and more here!
Machine Learning How we are Using Machine Learning to Hunt for Leads This article dives deeper into how Light-it hunts for potential customers on Twitter and LinkedIn using Machine Learning
Tech Guides How to Create a Successful Digital Product Part 2: Acquiring Users After validating and understanding the users, the next step is acquiring users. Learn about the SEO, SEM and other creative strategies we used!
Tech Guides How to Create a Successful Digital Product Part 1: Understanding the User After validating your product and before starting the development stage, it's fundamental to investigate to understand your users. Here are some tips you should take note of!
Step-by-Step How to Plan a Conference / Talk A small guide on how to plan a successful workshop. Recommendations and tips on what you should consider.
Step-by-Step I Have An App Idea - Where Do I Start? Do you have a great app idea but have no idea about what to do next? Here's a beginners guide to make your idea a real and money making app.
Growth Hacking How We Got A Startup 10K+ New Users Using Growth Hacking In this post we reveal how our marketing team used Growth Hacking to make our client's business rise.
