Experience Building Partnerships in the US Healthcare Market Our Head of Partnerships explains why strategic partnerships are key to success in the US healthcare market. You'll also learn how we collaborate with top healthtech companies to drive innovation and create impactful digital health products.
Growth Hacking Optimizing Your Digital Health Site for Better Patient Acquisition It's key to build digital health products and advertising with usability and growth marketing in mind. Our partners from Accelerated Digital Media jumped into our blog to teach us what we need to know to succeed in this mission.
Healthcare Light-it's Digital Health Innovation Lab In our Lab we test, develop and research niche areas & emerging tech to solve medical problems. We seek to minimize risks, optimize processes and maximize value for clients. Discover it!
Growth Hacking 16 best practices of Conversion Rate Optimization (CRO) Learn how to optimize your web, increase the number of clicks on your CTAs, and maximize leads.
Behavioral Economics Boost Conversions with Behavioral Science. P2: Social Proof Social proof is a powerful marketing tactic that helps customers make confident decisions. Discover the logic behind this strategy, the different versions of social proof, and how to apply them in your business.
Behavioral Economics Boost Conversions with Behavioral Science. P1: Scarcity In this collection, I'll share some behavioral science insights that might help boost your conversions and improve UX. In this post: Scarcity
Tech Guides UX Writing is Like Air Conditioner People only read 20% of the words on a screen on an average visit. Discover how to make the most of your 20% with these UX Writing tips.
Machine Learning How we are Using Machine Learning to Hunt for Leads This article dives deeper into how Light-it hunts for potential customers on Twitter and LinkedIn using Machine Learning
Tech Guides How to Create a Successful Digital Product Part 2: Acquiring Users After validating and understanding the users, the next step is acquiring users. Learn about the SEO, SEM and other creative strategies we used!
Growth Hacking How We Got A Startup 10K+ New Users Using Growth Hacking In this post we reveal how our marketing team used Growth Hacking to make our client's business rise.
